What is Media Asset Management (MAM)?

There are a lot of acronyms thrown around in this world. DAM (digital asset management), MAM (media asset management), ECM (enterprise content management), you’ll even see BAM (brand asset...

Dan Devoe

Google Drive v. Digital Asset Management - What’s the Difference?

As a company focused on serving mainly small and medium-sized businesses and organizations we hear the question a lot. How are you different than Google Drive? We understand. We’d ask it too if we...

Dan Devoe

Getting Started with Digital Asset Management (DAM): How to Set Goals

When you are thinking about implementing a Digital Asset Management system for your organization, you probably have some goals in mind. Perhaps your assets are spread throughout various personal hard...

Sophy Bishop

Getting Started with Digital Asset Management (DAM): Managing User Access with Permissions

One of the core ideas behind Digital Asset Management is providing access to content. But that access has to be for the right people. That is why permissions are a crucial component of any Digital...

Sophy Bishop

Getting Started with Digital Asset Management (DAM) Software: File Naming Best Practices

We often get asked about how to name files. It’s an area where a lot of organizations get stuck. Many don’t have a consistent convention, which means people use their own individual naming...

James Fox

Digital Asset Management Vendors - Selection Guide

With a plethora of Digital Asset Management Vendors, purchasing a digital asset management (DAM) system can be daunting. With prices ranging from a few thousand dollars per year to tens of thousands...

Dan Devoe

G2 Digital Asset Management: Image Relay is G2's Highest-Rated Digital Asset Management Platform

We're excited to announce that Image Relay is the highest-rated Digital Asset Management Platform as you can see here: G2 Digital Asset Management. G2 is the world's top software review site with...

Dan Devoe

Getting Started with Digital Asset Management (DAM): Metadata Part 2

This is the second part in a two-part series on an overview of DAM Metadata. This post covers managing Metadata for your Digital Assets and specifically how to operationalize metadata in your DAM and...

Sophy Bishop

Getting Started with Digital Asset Management (DAM): Metadata Part 1

This is Part 1 of a two-part series on Metadata and how it relates to Digital Asset Management. This post covers the basics of metadata, including history, definitions, and how metadata gets created....

Sophy Bishop

Getting Started with Digital Asset Management (DAM) Software: Understanding Your Team Needs

There are many people who will interact with your assets during their life cycle: designers, marketing directors, photographers, content strategists, developers, and more. User mapping is a critical...

James Fox

Online Files Sharing - Building the Best DAM Solution

Online file sharing has grown in complexity over the years…. Businesses and organizations now require many different ways in which they can distribute and provide access to their branded content and...

Matt Piwowarski

Getting Started with a Digital Asset Management (DAM) Platform: Best Practices for File Types

As a digital asset management platform, Image Relay can store many types of files including images, videos, documents, and working files. Within those categories, there are many file type options and...

Sophy Bishop

How to Manage a Rebrand: Staying Focused, Keeping Organized

The rebrand is an activity that will elicit all sorts of emotions in the heart of a CMO. There may be excitement and optimism about the prospects for change and growth. There may be fear and anxiety...

Dan Devoe